Words.
For humans.
BUILD YOUR BRAND
Brand story: Where it all starts.
Brand values: What your brand stands for.
Tone of voice: It’s not just what you say, it’s how you say it.
Workshops: Making it work.
CUT THROUGH COPY
Copywriting: Solving problems with ideas and words.
Content: Insight and story.
Content strategy: Your plan.
Creative direction: Bringing it altogether.
Video: Scripts
What Now?
Leona McDaid is a copywriter and content consultant.
She has experience in: copywriting, copyediting, journalism, online publishing, print publishing, native advertising, PR, social media and lecturing.
She has worked on copywriting, content creation or communications projects for the following brands:
B2C: McDonald’s, hmv, Failte Ireland, the Wild Atlantic Way, Dublin Cookery School, Fingal Tourism, Swatch, Brown Thomas, H&M, Dyson, Manley, Edge Only, Theo & George and Pure Oskar.
B2B: Salesforce, Enterprise Ireland, Tableau, eir, BT, Hoxby and Johnson Controls.
These days she works with a tight knit roster of clients, hosts workshops and collaborates with agencies and creatives to craft copy for emerging and established brands.